JOURNAL OF QUJING NORMAL UNIVERSITY ›› 2017, Vol. 36 ›› Issue (5): 15-19.

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Discussion on the Path of Integration of Red Culture and Tourism Industry——A Case Study of Longhai Township, Luliang County, Qujing City

Zhou Jiao, Shen Lingyun   

  1. 1. College of Humanities, Qujing Normal University, Qujing Yunnan 655011, China;
    2. School of Teacher Education, Qujing Normal University, Qujing Yunnan, 655011, China
  • Received:2017-09-04 Online:2017-09-26

Abstract: Culture, being the soul of tourism, can provide potential for tourism promotion; tourism, as the carrier of culture, offers foundation and vitality to culture. Integration of culture and tourism is a new format for the rapid development of tourism industry, and also an important form of promoting regional economic and social development. Longhai township, Luliang county in Qujing is a famous old revolutionary base area where the detachment of the three longitudinal revolutionary areas in the border of the three provinces Dian-Qian-GUI was based and the “Rain Valley Agreement”was signed.It is the hometown of “Eight Veterans of Lu Liang” with deep red cultural heritage, rich natural resources and sound industrial foundation base.In this paper, it is proposed to integrate its cultural elements into each aspects of tourism, promote the integration of culture and tourism development so as to add cultural and economic value to its tourism by exploring the red culture resources.

Key words: red culture, tourism industry, integration and development

CLC Number: