Abstract: Luoping, as a region, is the important tourist destination in Qujing according to the number of visitors and total income. Its particular geography and socio-cultural characteristics turn Luoping into an interesting laboratory for studying the evolution of tourism in the province Yunnan. Based on the conceptual structure and nature of PESTEL (Political, Economic, Socio-cultural, Technological, Environment and Legal) analysis, from the perspective of the macro-environment to investigate the macro factors in the evolution of All-for-One Tourism in Luoping. Finally, it puts forward the corresponding suggestion of regional tourism development.

Key words: All-for-One Tourism, PESTEL analysis, Luoping Country