Abstract: Sport tourism is a hot research hotspot, and there are abundant relevant literatures. For figuring out the course of the sport tourism research, and exploring the research tendency, this research mainly adopts the visualization analysis of literature measurement to analyze the literature of sport tourism with “sport tourism” as the key words from 2000 to 2018. The analysis found the sport tourism research is on the rise, and focuses on the fundamental stage. The researchers mainly come from border and minority district. The professional sport colleges and universities are the main places for sport tourism research. The research projects supported by the national fund have higher quality, but the whole research level is unbalance. The network of key words concurrence reveals the key point of sport tourism research, and most of research projects focus on the status quo and countermeasure.

Key words: Sport tourism, Literature measurement, visualization analysis