Abstract: In order to solve the trend of homogenization and coarsening in the development of traditional village tourism, Introducing a Perspective of cultural creativity to Study the Mode of Traditional Village Tourism Development. Analysising the relationship between traditional village tourism, traditional village culture and cultural creativity, Studying the operational mechanism of cultural creativity to promote the development of traditional village tourism. And to further explore the feasibility of using the cultural and creative perspective to promote the development of traditional village tourism: the government leads the protection and activation of traditional village tourism; focusing on the cultivation of creative class; using the tourism industry to make creativity product and normal; protecting the traditional village cultural and ecological environment, highlighting local cultural symbols; leading visitors to experience cultural creativity and meet the deep experience of tourists.

Key words: traditional village tourism, traditional village cultural, cultural creativity